Critically thinking our way through life, one decision at a time. Measuring risk and reward accurately is the most important thing we can do. Is a risk reasonable? Let's find out. Every decision in our lives is impacted by this question. Stories of real people making decisions in their lives, experts practical and academic, plus negotiation strategy sessions from a career dealmaker to give you the tools to take control of your decisions and direct their outcomes. A dash of pop culture, and a liberal helping of snark add to the flavor of this deep dive into the depths of risk. Also swearing. Lots of swearing.